Conscious is the new cool

We didn't start our tee club to be the next t-shirt label in a flooded fashion industry. We started with the idea of making a difference and doing everything right in the fashion chain. Making a statement. In short: making a conscious decision with every step we take.

Green, greener, greenest
Our t-shirts are made of 100% recycled pre-consumer waste textile. We chose for hangtags and packaging made of 100% recycled paper. We don't use plastic for packaging and we only ship to the Netherlands to keep our footprint as small as possible.

The makers
You should also know that our t-shirts are made in a BSCI-certified factory in Coimbattoire (India) whose 95 percent of energy is derived from wind power. The Indian employees have work contracts, are on payroll and are paid monthly.